Celebrating product designer Alexander Lervik's 15 years in the business with a book
Essay by Justin McGuirk, art critic and chief curator at London’s Design Museum
15 chairs were documented by 15 of the world's most renowned photographers
Contributing photographers included Martin Parr, Gerry Johansson and Julia Peirone amongst others
Distinctive sheets of contrasting paper stocks in three formats to enhance content
First book ever published of the product designer and his chairs
Deliverables included: Art Direction, Creative Direction, Design Concept, Graphic Design, Logotype Design, Marketing Materials. Photography by Alexander Crispin.